A good creative brief is like a strongly brewed cup of coffee — it’s the fuel that feeds the creative design team to develop innovative, amazing, mind-blowing, and awe-inspiring work.
Keep projects on track from day one. Use Function Point’s customizable creative brief templates to collect all the information you need to plan projects effectively.
- Basic Creative Brief Template
When all you need is a high-level overview, this creative brief template offers a basic outline to help you focus on the bigger picture of a project.
- Graphic Design Creative Brief Template
Set the precedent for clear communication on every graphic design project. This template includes all of the important elements of a design brief, including branding guidelines, audience profile and competitive positioning.
- Branding Creative Brief Template
Inspire creatives to do their best work and ensure clients love the work that’s delivered. Use this template to capture only the important information, whether you’re rebranding, updating or building a brand from scratch.
- Website Creative Brief Template
Keep your team and client on the same page every time you have a new website project. This template is the perfect blueprint, with questions that address the content and structure of a new website.