Case Study: Top Draw
Company Growth via. Visibility, Accuracy, and Efficiency
Industry: Online Marketing & Digital Strategy
Size: 27 Employees
Location: Edmonton, AB
Founded in 1993, Top Draw is a fully integrated online marketing agency with an expert team of designers and strategists. From digital strategy to responsive websites and web-based applications, Top Draw connects design, technology, and real-life data to create custom online solutions that help businesses thrive.
Before Function Point
Top Draw utilized up to eight different software tools to manage projects, which made extraction and transfer of information prone to error.- The agency did not have a rapid means to review project health or assess how busy internal departments were.
- Without an integrated project management system, scalability was limited.
After Function Point
- Function Point’s all-in-one software system increased efficiency, and reduced the chance for errors during data transfer between multiple software platforms.
- Accelerated reporting provided a barometer to gauge available human resources.
- Improved visibility on clients’ projects has made Top Draw more agile in responding to their needs.
- Function Point helped Top Draw break through barriers to growth.