12 Creative Agency Podcasts You Should Be Listening To

If popular storytelling podcasts are like a modern cross between campfire stories and ye olde radio shows, marketing, business and agency focused podcasts are the fireside chat of the digital era. Staying competitive in creative industries means always learning and looking for new ways to approach your work. Creative advertising podcasts are the perfect way to dim the open-office hum and absorb an extra dose of information and creativity from the brightest minds in the industry.

The beauty of the internet is having an almost unlimited access to information. The downside is, it’s difficult to know where to even begin. We’ve sourced some of the best podcasts for creative agencies, marketers and consultants to make getting off the ground easy for you. Grab some headphones and tune in.

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The Creative Agency Podcast

Best for: Anyone working at a creative agency.

This podcast is like an audio support group for creative agencies. Hosted by Chris Bolton, The Creative Agency Podcast focuses on finding work-life balance within marketing, design and web agencies. Through interviews with agency leaders, you’ll learn how agencies have found success and overcome the roadblocks along the way.

Design Matters with Debbie Millman

Best for: Graphic designers who are looking to dig deeper into how design affects the world.

Design Matters is one of the first design-focused podcasts  for creative agencies (it’s been around since 2009!), and it’s still a frontrunner for a reason. Host Debbie Millman focuses on the wide design world through thought-provoking conversations with designers, curators, musicians, artists, writers and creative thinkers. The best part—their longevity means there’s a massive back catalogue to peruse. If you’re overwhelmed with choice, Debbie lists her favourite episodes on the website.

Social Pros Podcast

Best for: Community managers, digital advertisers and anyone marketing on social.

Advanced enough for social media gurus but approachable enough for anyone familiar with the social media sphere, Social Pros is a must-listen podcast for people working in social media marketing. Hosts Jay Baer and Adam Brown interview social media strategists, talk industry trends, debunk social media myths and review case studies. Facebook recently reported that the average user spends 50 minutes per day on Facebook—if you’re within that range, you can certainly devote 30 minute per week to this must-listen podcast for creative agency owners.

Inbound Agency Journey

Best for: Inbound marketers, creative agency leaders and entrepreneurs.

Co-hosts Andrew Dymski and Gray MacKenzie are inbound marketing experts who interview agency owners to analyze the ins and outs of what’s working within the inbound marketing world. From practical skills like learning how to price your services to creating full inbound marketing campaigns, the Inbound Agency Journey podcast teaches creative agency owners all about the art of attracting customers organically.

The Accidental Creative

Best for: Anyone in a creative industry on days where you feel burnt out, unmotivated or underappreciated.

The mental labour involved in being creative every day is something people outside of creative industries don’t fully understand. The Accidental Creative podcast touches on subjects like inspiration, procrastination and career aspirations, with guests speaking on anything from mindfulness and mental health to leadership philosophies and business acumen. This advertising podcast is ideal listening any time you’re feeling stuck. One part creative and one part motivational speaker, host Todd Henry talks less about industry trends and how-tos, and more about practical life skills to keep you happy, healthy and motivated.

The Productivity Show

Best for: Project managers and the cats they’re trying to herd.

Besides having an unlimited supply of creative ideas, one of the best resources an agency can rely on is efficiency. Creatives are always looking for a better way of doing things—even if that thing is just finding a better way to be creative. The Productivity Show will appeal to your inner project manager; it’s crucial listening for anyone who could use a bit of help setting goals, organizing their to do lists and staying on top of ever-shifting priorities.

The Marketing Show

Best for: Marketers who want to grow brands and drive sales.

The Marketing Show is a must-listen podcast for business owners and marketers looking to leverage marketing strategies. Hosted by 2 experienced marketing professionals both named Marc, this podcast offers an all-access pass to uncovering every piece of the marketing puzzle. Each week, they dive deep into the principles and best practices for brands’ success, exploring various topics like consumer psychology, finance, sales, strategy, and design. 

Listen to The Marketing Show and you’ll get real-life case studies and practical advice for your marketing endeavors. This podcast will equip you with the knowledge and tactics to take your marketing game to the next level.

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The Digital Agency World

Best for: Agency owners and freelancers to increase profits and work smarter.

If you’re looking to transform your business mindset and achieve greater success, this is the right podcast for you. The Digital Agency Show is hosted by Brent Weaver and features interviews with accomplished entrepreneurs in the digital marketing field. In the podcast, Brent leads the audience to explore different startup journeys, uncovering valuable suggestions and lessons learned. 

The podcast also provides strategies recommended by industry experts to help listeners grow their digital agency. Each episode offers a gold nugget of insights, resources, and productivity hacks.

Build a Better Agency 

Best for: Agency owners and leaders who want to grow their businesses.

Build a Better Agency Podcast is a recommended podcast for agency leaders to take their businesses to new heights. The host of this show, Drew McLellan, who is also a renowned marketing agency expert, will bring you informative conversations with successful agency owners and industry thought leaders. 

Covering essential topics such as client attraction, team management, and industry trends, the podcast provides valuable knowledge and inspiration to overcome challenges, optimize operations, and thrive in a competitive market. If you’re seeking to establish authority, drive rapid growth, or realign your agency’s focus, this podcast is your ultimate resource for guidance. 

Agency Leadership Podcast

Best for: Anyone working in agencies that want to become better leaders.

Agency Leadership Podcast is hosted by Chip Griffin, a serial entrepreneur with expertise in communication and technology, and Gini Dietrich, the founder of Arment Dietrich, an integrated marketing communications firm. It is a valuable podcast for agency leaders and executives seeking to enhance their leadership skills in the ever-changing agency landscape. 

This podcast presents insightful discussions with top agency owners, influencers, and experts in agency management. Each episode discovers the unique challenges and opportunities faced by agency leaders. The podcast touches upon a variety of topics such as strategic planning, team development, client relationships, and business growth. It provides you with the skills and tools to enhance your leadership abilities and make a greater impact in your agency.

Agency Dealmasters Podcast

Best for: Agency owners and business developers to close more deals.

The Agency Dealmasters Podcast, hosted by Nathan Anibaba, is a valuable resource for agency owners and leaders looking to improve their deal-closing skills. With engaging interviews featuring influential marketing agency leaders, this podcast provides sales strategies, prospecting techniques, and closing tactics to enhance your sales abilities. Expert guests like Jeanette Pritchard, Rory Sutherland, and others offer diverse perspectives and insights. 

Whether you’re a seasoned agency owner or an aspiring dealmaker, the Agency Dealmasters Podcast is your go-to resource for honing your sales skills and unlocking new growth opportunities for your agency.

Yeah, That’s Probably an Ad

Best for: Agency creatives who want to create better ads.

Yeah, That’s Probably an Ad Podcast is a dynamic and entertaining show that takes you into the world of advertising and marketing. Hosted by David Griner, the creative and innovation editor of Adweek, this podcast explores the latest trends, campaigns, and news with a fresh and humorous perspective. Each episode showcases interviews with advertising experts and creative minds who share their experiences, ideas, and behind-the-scenes stories. 

From analyzing memorable ad campaigns to discussing the impact of technology on the advertising landscape, this podcast offers a mix of thought-provoking discussions and witty banter. With Yeah, That’s Probably an Ad, you can stay updated on the ever-evolving advertising industry while enjoying captivating conversations and a few laughs along the way

Why You Should Listen to Agency Podcasts?

Listening to industry podcasts provides numerous benefits for professionals working in creative agencies, including:

  • Stay updated: Agency podcasts offer valuable insights into the latest trends, technologies, and best practices in the creative agency space. It helps you stay informed about industry advancements and adapt your strategies accordingly.
  • Continuous learning: Podcasts are an engaging method for continuous learning, allowing you to expand your knowledge and gain fresh perspectives from industry experts. 
  • Inspiration and ideas: Industry podcasts often feature interviews and success stories from agency owners and creative directors. These stories can inspire and spark new ideas for you to think creatively in your work.
  • Networking opportunities: Many podcasts have communities or platforms where listeners can connect with like-minded people. Joining these communities opens precious networking opportunities and collaborations.
  • Time efficiency: Podcasts let you consume industry knowledge and insights during your commute or exercise routine. It offers a flexible and time-efficient way to learn and gain inspiration instead of dedicated reading or training sessions.


Above are 12 creative agency podcasts that offer practical insights, expert advice, and inspiring stories for industry professionals. Listen to elevate your skills, grow your business, and stay ahead of trends. From marketing strategies to leadership tips and creative inspiration, these podcasts address a range of subjects essential for success in the creative agency world. Grab your headphones, press play, and let industry leaders guide you on your path to improve yourself as a creative professional and leader.

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